The mission of Animal Media Foundation ( AMF) is to facilitate collaborations between the entertainment industry and animal welfare organizations. AMF creates opportunities for musicians to participate in animal welfare initiatives and increase public awareness.
Combining Dexter's years of experience as a recording engineer and musician and their mutual passion for the welfare of animals, Carol and Dex wanted to bring a new perspective to the future of philanthropy and the music business. Carol and Dexter were each raised in families where a sensitivity to the misunderstanding and mistreatment of so many animals was cultivated. The couple met in 1997, and both recognized in each other a similar passion for making a difference in the lives of animals and their protectors. Together they formed the Animal Media Foundation, a fundraising vehicle to further the cause of animal welfare both regionally and nationally.
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